Clinton, MS40+ engagements
01Speed to Lead← All solutions
HVAC · Plumbing · Electrical · Roofing

Respond while you’re on the job.

A new lead shouldn’t have to wait until you put your tools down. Respond gives them a first reply, a next step and follow-up while you keep working.

$2,500 to set up. $500 a month. Month to month after setup.

First reply handed to the text or email provider within 2 minutes. Backed by a monthly fee credit.

02

See the work

From a missed connection to a conversation.

One place to capture the request. A first reply that acknowledges it. A clear handoff to your team, followed by the right next message.

The sample HVAC page shows what that can look like for a homeowner before we tailor it to your business.

Try the sample request

Sample · What the log checks

Every reply has a starting point.

  1. 01 — Capture

    Lead arrives

    A form is submitted or a missed call ends.

  2. 02 — Reply

    First reply handed off

    The text or email provider receives the reply.

  3. 03 — Check

    Elapsed time recorded

    The difference is checked against the 2-minute promise.

Sample log structure, not a measured response result.

03

What’s included

Respond

The follow-up you keep meaning to do.

I’m Jon Phillips. I build the system around how your business takes leads, write the replies with you, and keep an eye on what happens after launch.

  1. 01

    A place to capture the job

    A booking page and qualifying form collect the details your team needs, on a subdomain of your own site. I host it as part of Respond.

  2. 02

    A reply while you’re busy

    Form leads and missed calls get a first reply, so the homeowner knows their request has reached you.

  3. 03

    The next message, ready

    Finish the job and come back to a lead already acknowledged, with their request in your CRM and the next follow-up ready. Three follow-up tracks, tags and routing keep the handoff clear for your team.

  4. 04

    Someone watching the log

    I check the reply log weekly, send a monthly report and make one improvement each month.

No site rebuild or care plan required. Where suitable, we use your existing Jobber, Housecall Pro or ServiceTitan setup. Otherwise, the phone system runs through Twilio on your own account, with email as a fallback.

Talk through my setup

First reply within 2 minutes, or that month’s Respond fee is credited.

04

Choose the work you need

Answer the leads you have. Then fill the pipeline.

START WITH THE RESPONSE

Respond

$500 / month

Plus $2,500 one-time setup

The booking page, lead capture, first replies, follow-up tracks, CRM routing and monthly upkeep described above.

Month to month after setup. Phone and text costs included up to 1,000 texts and 1,000 call minutes per month; above that, billed at cost.

$8,500 for the first year if you keep Respond for 12 months: $2,500 setup + $6,000 in monthly fees.

Talk through my setup

2-minute reply promise. Monthly Respond fee credit if we miss it.

ADD MANAGED ADS

Respond + Fill

$1,100 / month

Plus 20% of ad spend, the ad spend itself, and $2,500 one-time setup

Everything in Respond, plus one managed campaign: one offer on Google or Meta, up to 3 ad sets, and up to 3 static copy-and-image variations per ad set.

At $1,500 in ad spend: $1,100 + $300 management fee + $1,500 to the platform = $2,900 a month all in, plus setup.

Fill has a 3-month minimum per campaign, then runs month to month. Each additional campaign adds $450 a month.

Talk through my setup

The same reply guarantee covers the Respond part of your plan.

Have your job values handy. We can compare the cost with your own numbers, so you can judge what the system needs to earn back.

05

Optional video

+$800 / month

Put your work in the ads.

Two new short ad videos each month, each cut for vertical Reels and Stories and square feeds. I write the scripts and shot lists, direct you or a crew lead recording on a phone, and edit the footage myself.

Start with the work you already have: a shop walkthrough, job-site clips or drone footage.

06

A promise you can check

Measured in the log

Within 2 minutes. Written in the log.

The reply guarantee

From a form submission or the end of a missed call to the first reply handed to the text or email provider: within 2 minutes. If the log shows a late reply in a month, that month’s Respond fee is credited.

The launch guarantee

Live within 10 business days after carrier approval and your completed onboarding answers. If I miss that, your first month is free.

The reply promise measures provider handoff, not carrier delivery. Read the full terms and exclusions.

07

Setup and launch

4 new clients per month

Your first reply starts with a clear setup.

I take on up to four new Speed to Lead clients each month so I can do the setup and testing myself. We agree on your start before work begins.

  1. 01

    Map the lead path

    We confirm your services, service area, intake questions and who should receive each lead.

  2. 02

    Connect the accounts

    You provide access and the business details needed for phone registration. We agree on the replies before they go live.

  3. 03

    Build and test

    I connect the page, call flow, messages and CRM, then check the handoffs and their timestamps.

  4. 04

    Launch and keep watch

    Your team gets a handover, and the weekly log checks and monthly improvements begin.

How payment works

  • Setup: a one-time project feeRespond setup is $2,500. Your proposal sets the payment schedule before work begins.
  • My fee, billed in advanceBilled on the same day each month, before the month it covers.
  • Drafted from your bank accountI draft payments by ACH, under a prior authorization you sign before anything starts.
  • If you add Fill, ad spend is separateIt goes straight from your card to Google or Meta and never passes through me.
08

Before we talk

The details
Will this work with the software I already use?

That is part of the setup review. Jobber, Housecall Pro or ServiceTitan may already have suitable tools. We use those where they fit, rather than adding another system unnecessarily. Twilio on your account and email fallback cover other setups.

What do I own?

Your phone and ad accounts stay in your name. The booking page uses a subdomain of your site. You own the project work once its final payment clears, and the break-up plan covers handing it over if you leave.

How do I cancel?

Respond is month to month after setup. Fill has a three-month minimum for each campaign, then runs month to month. Give written notice; monthly service ends at the close of the current billing month after any minimum term. See the engagement terms.

Does this guarantee booked jobs?

No. The guarantee covers reply timing, not a number of jobs or revenue. Your market, offer, availability and conversations with the homeowner still determine whether a lead becomes work.

What if a number cannot receive texts?

The reply uses email instead where an email address is available. Leads outside the system, whole-provider outages shown on the provider’s status page and non-texting phones using email fallback are the reply guarantee’s exclusions.

Is the sample a working phone demo?

The on-page sample works without sending a message. When text requests are available, you can separately opt in to up to two demo texts. It does not book a service visit or measure a guaranteed reply time. The response-test page shows whether requests to test your own follow-up are open.

09

A historical comparison

A historical comparison · 2011

Where do you fall?

In a 2011 test of 2,241 US companies, 37% answered within an hour. This is historical research, not a current benchmark for your trade.

  • 37% within an hour
  • 16% within 1–24 hours
  • 24% after more than a day
  • 23% never

Harvard Business Review, March 2011 (opens in a new tab)

Use your own numbers
10

Start here

Work directly with Jon

Let’s look at your next lead.

Tell me where leads come in and what happens when you cannot answer. We’ll work out whether Respond fits your setup: $2,500 to build it, then $500 a month, with the 2-minute reply guarantee.

Talk through my setup

Starts with a conversation. Up to 4 new Speed to Lead clients per month.

Want to run your numbers first? Use the free calculator.