25 clients have reviewed my work on Google: 5.0 out of 5. Read them

Jon Phillips, founder of Matchless Web

I record every teardown myself.

Plenty of agencies offer a free audit. Few tell you who will look at your site. I'm Jon Phillips, and I run Matchless Web on my own from Clinton, Mississippi. I open your site on a phone and a computer, find where visitors give up, and record what I see.

  • No sales rep
  • No automated report
  • No logins or passwords

What your video covers

Five minutes, in this order. I look at your site the way a stranger from an ad would: on a phone first, with no idea who you are.

Get my free teardownRoast my websiteFree, no call needed

SampleYour teardown5:00
  1. 0:00

    Your first screen

    What a visitor sees before they scroll, and whether it tells them they're in the right place.

  2. 0:50

    Your site on a phone

    Where the text gets small, the tapping gets hard, or the button disappears.

  3. 1:45

    Your form or phone number

    How many steps it takes to reach you, and where people give up.

  4. 3:00

    What happens after they reach out

    What a visitor sees once they send the form: a clear next step, or nothing.

  5. 4:10

    The one fix to do first

    The change most likely to turn more visitors into calls, picked so you can make it with or without me.

Visits from search, per monthAhrefs estimates
Before the rebuild0–4
First month live, July 2023728
Best month, November 20241,869

Case study

An online sporting-goods store

When I took it on, the site was hard to use on a phone, the navigation was unclear, and buying meant pinching and zooming all the way from the cart to payment. I rebuilt it.

First year $552K

In net sales the first year the new site was up, with no paid ads.

Not a typical result: the owner’s YouTube channel had about 315,000 subscribers, a big audience to sell to.

More case studies →

Get your free teardown

Watch it tonight with your site open beside it. Make the one fix this week, and the next person who lands on that spot from a search has a reason to call you instead of closing the tab. Until it's made, everyone who leaves there was already looking for what you do.

  • A five-minute video of your own site
  • Where visitors leave, shown on screen
  • The one fix to do first
  • In your inbox within 48 hours

What happens after you press the button

  1. A confirmation email arrives right away.
  2. I record your video within 48 hours and email you the link.
  3. If you want to talk it through, you can book a 15-minute call. It's optional.
  4. No obligation. The video and the fix are yours either way.
What's getting in the way?
How do you want it?

Free. I'll email you the video and a few short follow-ups. Unsubscribe anytime. Privacy policy.

We were sitting on a treasure trove of data we weren’t using to our advantage. We had a sizable email list but didn’t have any real segmentation configured.

Jon David ColeGoogle review, January 2023

Read all 25 reviews →

What you're probably thinking

“Is it really free?”
Yes. No card, no call, no catch. Some people who watch the video hire me to make the fix. Others make it themselves. Both are fine with me.
“Will the roast be mean?”
No. It's playful, it's private, and it's only ever your own site, at your request. Every roast ends the same way as a straight teardown: with the one fix to do first.
“What do you need from me?”
Just your website address. No logins, no passwords. I look at your site the way a visitor would, and only I see your request.
“Will you try to sell me something?”
The video ends with the one fix you can make yourself. After it, I'll send a few short emails with a link to book a 15-minute call if you want help. Unsubscribe from any of them and that's the end of it.
“What does a project cost?”
When I rebuild how a site wins clients, most projects start around $15K. Depending on your needs and the scope, the price can be two to three times that, or more. The fix in your video is picked so you can make it with or without me.
“What if I'm not ready?”
Keep the video anyway. It's yours, and the fix works whether you hire me or not. If you'd rather start smaller, the free guide below is two pages.

Get my free teardownRoast my websiteFree, no call needed

Not ready for a video? Start with the free guide.